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How do we resurface older articles?
In a previous Baekdal/Plus article, I talked about the extremely important focus of figuring out how well your journalism is being used. I called that article "The one day, one week, and one month...
View ArticleThe one day, one week, and one month test
Welcome back to the Baekdal/Plus newsletter. Today we are going to talk about the 'use' of our journalism and why that is vital for the success of our work today.» Read the rest of this article over at...
View ArticleHow negative news impacts our democracy
Welcome back to another Baekdal/Basic newsletter. Today we are going to talk about how to optimize the cost of news, how news impacts our democracy, and finally a short note about the end of live-TV...
View ArticleNews avoidance needs to be considered from the very start
Welcome back to the Baekdal/Plus newsletter. Today we are going to talk about the market. Or more specifically, how some publishers undermine their market by ignoring parts of it.» Read the rest of...
View ArticleWhy our climate reporting lowers our subscription rates
Welcome back to the Baekdal/Basic newsletter. Today we are going to mostly talk about climate reporting, and how publishers are losing subscribers because of it. But, we are also going to talk about...
View ArticleHow should publishers measure satisfaction?
Welcome back to the Baekdal/Plus newsletter. Today we are going to talk about satisfaction.» Read the rest of this article over at Baekdal.com.
View ArticlePublishers are being overrun by bots
Welcome back to the Baekdal Plus newsletter. Today we are going to talk about user satisfaction, but mostly about bots.» Read the rest of this article over at Baekdal.com.
View ArticleA media analyst's look at the future for subscriptions
Last week, one of my subscribers sent me the latest subscription study from Digiday and asked for a deeper analysis. In case you don't know, in the US, we currently see an anti-subscription trend, and...
View ArticleSubscriptions are hard, especially if we forget why
Welcome back to another edition of the Baekdal/Basic newsletter. Today, we have a lot to talk about. We are going to talk about the decline in subscription focus in the USA, why just asking people to...
View ArticleHow mixing news with non-news undermines trust
Welcome back to the Baekdal/Plus newsletter. Today we are going to talk about trust and reader engagement. Trust is a long-term problem in the news. The data varies from one country to another, but...
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